Nokia OZO

OZO global Product Launch

As a creative lead for the US & UK product launch of Nokia’s first ever virtual reality camera, OZO, I produced and directed advance promotional creative and oversaw real-time content-creation and publishing at global launch events.

My team made history at each launch event, producing the first ever concerts live-streamed in virtual reality. For the U.S. launch I executed on a partnership with Capitol Records to facilitate a live-streamed concert with pop-surf band, Best Coast, from the top of the classic Capitol Records building to the launch event space in downtown L.A.

 Work on this campaign garnered a finalist nomination in the 2016 Digiday Awards.